AI Insights · Timothy · July 2025
Top 5 Hybridcasual Games in the UK: Q2 2025 Performance
Explore the performance trends of leading hybridcasual games on a unified platform in the UK during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the performance of the top five hybridcasual games in the United Kingdom on a unified platform showcased diverse trends in downloads, revenue, and active users. This data, sourced from Sensor Tower, offers a comprehensive view of the mobile gaming landscape.
Color Block Jam from Rollic Games maintained a steady weekly revenue, peaking at roughly $260K in late May. Weekly downloads showed a downward trend, starting at approximately 80K and declining to around 39K by the end of June. However, weekly active users remained relatively stable, hovering around 368K throughout the quarter.
Magic Tiles 3: Piano Game by Amanotes Pte. Ltd. saw a consistent increase in weekly revenue, reaching around $10.5K by the end of June. Downloads fluctuated but ended with a slight rise, with numbers moving from 30K in early April to 37K by late June. The game experienced a significant growth in weekly active users, climbing from 317K to over 412K.
Hole.io from Voodoo displayed a gradual increase in weekly revenue, peaking at about $3.7K in late May. Downloads began at 27K and remained relatively stable, while weekly active users saw a decline from 240K to around 194K by the end of the quarter.
Screwdom from Zego Global Pte Ltd showed a notable rise in weekly revenue, reaching $249K in late June. Downloads fluctuated, starting at 32K and dropping to 21K by the end of the quarter. Weekly active users remained fairly stable, with numbers around 143K.
Lastly, Paper.io 2, another title from Voodoo, experienced a slight increase in weekly revenue, peaking at $2.5K in late May. Downloads remained consistent, while active users saw a decline from 410K to 284K throughout the quarter.
For deeper insights into these trends, visit Sensor Tower for more detailed data and analysis.